Every trail starts with a shovel. For the sixth and final installment of the C3 Project Summer Series, cinematographer Nic Genovese of Mind Spark Media takes us back to the roots, reminding us to acknowledge the magic created by mountain biking’s unsung heroes: trail builders. Watch as Ryan “R-Dog” Howard carves his way down the lush Sunshine Coast of British Columbia, throwing down big whips and endless style on an old favorite, and doing his part to shape the trail for riders to follow.
The ultralight Émonda once redefined what’s possible for weight and ride quality. Today’s it’s leading a new charge. It’s lighter and stiffer than ever, and now available in all-new Women’s models and disc brake options for all-weather stopping power.
The right tire makes all the difference. Watch as Cam McCaul walks you through each of the four categories and then choose which ones work best with your riding style!
Domane is the road bike built to carry you over rougher roads with remarkable efficiency. Stay stronger longer with Domane’s stable endurance geometry and road-smoothing IsoSpeed technology. Adventure-ready features like disc brakes, additional clearance for wider tires, and comfortable geometry let these bikes adapt to everything from rugged terrain to winter exploration. These bikes are for the days when you’re not sure where the journey will take you, but need the bike you know will get you there.